Masset

Masset is the easiest AI-powered digital asset management platform built to end content chaos for good. It gives your entire team one searchable home for every deck, one-pager, image, video, and document, always on-brand and up to date. What makes Masset radically different is how it works with AI. While other DAMs just store files, Masset plugs your approved content straight into the AI tools your team already uses, like ChatGPT, Claude, Copilot, and Cursor. This means people and AI pull the right, current content instead of guessing from memory or outdated versions. Teams across marketing, sales, enablement, partners, and operations use Masset to find any asset in seconds, update once and have it ripple everywhere, share with trackable links, and see exactly what gets used. Your company has spent years telling its story through decks, case studies, one pagers, and videos. But that story lives scattered across shared drives, Slack threads, desktop folders, and old emails. Your team retells your story from memory, and your AI retells it from nothing. Masset fixes both problems. It provides one place where everything lives, stays current, and can be found by everyone and everything that tells your story. Unlimited seats, month-to-month, SOC 2 compliant, and we never train AI models on your data.

Unified Library with Natural Language Search

A single, searchable home for every piece of content your company creates. Upload decks, videos, PDFs, images, and documents into one organized library. Find any asset in seconds using natural language search, just ask for what you need and the right version appears instantly. No more digging through folders or guessing file names.

MCP Server for AI Tools

Masset speaks MCP, the open language AI tools use to reach real content. Connect your approved library directly to ChatGPT, Claude, Copilot, and Cursor. When your team asks any AI to draft a one pager, write a proposal, or create a presentation, it pulls from your actual approved content, not generic guesses. Story drift stops at machine speed.

Myca AI Assistant

An intelligent AI assistant that lives inside Slack and Microsoft Teams. Ask Myca for the latest pricing deck, a specific case study, or the current brand guide, and it delivers the correct, approved version instantly. No new tabs, no digging, no guessing. Your team gets the right content in seconds, right where they already work.

Trackable Shares with CRM Writeback

Share any asset with a trackable link and see exactly who opens it, when, and for how long. Masset writes engagement data back to your CRM, so your sales and marketing teams know which content prospects actually use. This turns content sharing into actionable intelligence that drives smarter follow-ups and better conversions.

Version Control with One-Click Updates

Update any file once and it ripples everywhere. Every tracked share, every board, every Slack answer, and every AI draft automatically points to the newest version. The version chase ends here. No more hunting down outdated decks or wondering if the file you found is current.

Sales Teams Closing Deals Faster

Sales reps spend minutes, not hours, finding the latest pricing deck, battle card, or case study before a prospect call. Ask Myca in Slack for the current version and get it in 15 seconds. Share trackable links with prospects and see exactly what they engage with. Every rep always has the right content at the right time.

Marketing Teams Keeping Content On Brand

Marketing creates and updates assets constantly. With Masset, update a brand guide or messaging document once and every AI tool, every shared link, and every team member instantly has the current version. Natural language search means anyone can find the latest one pager or video without knowing the exact file name.

AI Tool Integration for Accurate Drafting

Your team uses ChatGPT, Claude, Copilot, and Cursor to draft content daily. Without Masset, these tools guess your company story from generic internet data. With Masset, they pull directly from your approved library. Ask an AI to write a one pager and it drafts from your actual case studies, not generic buzzwords.

Enablement and Onboarding at Scale

New hires and partner teams need immediate access to training decks, product demos, and sales playbooks. Masset gives everyone unlimited seats, so no one is left out. Built-in training features help new team members find and learn from the right materials fast, reducing ramp time and ensuring consistent messaging.

How does Masset connect to AI tools like ChatGPT and Claude?

Masset uses the MCP protocol, which is the open language AI tools use to access real content. You connect your approved library once, and then any AI tool your team uses can pull from that library. When someone asks an AI to draft content, it uses your actual decks, case studies, and documents instead of guessing from general internet data.

Is my data safe and private with Masset?

Absolutely. Masset is SOC 2 compliant and we have a strict policy of never training AI models on your data. Your content stays yours. We provide enterprise-grade security while giving your team the flexibility of unlimited seats and month-to-month billing. Your approved content is protected and never used to train third-party AI models.

How does version control work when I update a file?

When you update a file in Masset, the change ripples everywhere automatically. Every tracked share link now points to the new version. Every board that features the file updates instantly. Every answer Myca gives in Slack shows the current version. Every AI tool that references the file pulls the update. Fix it once, it is fixed everywhere.

Do I have to pay for each team member separately?

No. Masset offers unlimited seats for your entire organization. Everyone on your team, from sales and marketing to operations and partners, gets access without per-user fees. This means no more deciding who gets a license or managing seat allocations. Everyone who tells your story gets the tools they need.