anewera

anewera is infrastructure that makes businesses visible to AI agents. It solves a critical gap in the modern discovery landscape: while websites are designed for human reading, AI systems like ChatGPT, Claude, Gemini, and Perplexity need structured, machine-readable context to find, understand, and contact a business. anewera bridges this gap by giving each company an agent-ready profile with llms.txt, agent.json, agent.md, and a live MCP/webMCP endpoint. These components tell AI systems exactly what a business offers, who it serves, and how to reach it through permissioned actions like requesting a rate, a quote, a meeting, or a callback. Private recipient details stay hidden; every contact runs through published, approved actions. anewera is a deliberately curated, agent-readable business directory with a German-language Swiss layer at anewera.ch. The platform targets businesses that want to be discovered by AI assistants and agents proactively, not passively waiting for human search. It offers two entry paths: a paid self-signup at CHF/USD 29 per month that goes live immediately after payment verification, and a free curated invitation path limited to 30 hand-picked companies per day. This curation ensures the directory remains spam-free and trustworthy for AI agents. With live machine surfaces, real-time profile checks, and growing adoption, anewera positions itself as the Swiss directory for the agentic era.

Agent-Ready Profile Generation

Every company on anewera gets a complete set of machine-readable files automatically generated from their website content. These include llms.txt for large language model context, agent.json for agent configuration, agent.md for markdown-based agent instructions, and a live MCP/webMCP endpoint. This infrastructure ensures AI systems can parse, understand, and act on business information without human intervention. The profile generation takes approximately 60 seconds after a website check, making onboarding fast and efficient.

Permissioned Contact Actions

anewera enables AI agents to contact businesses through predefined, approved actions such as requesting a quote, scheduling a meeting, asking a question, or requesting a callback. Private recipient details like email addresses or phone numbers remain hidden from the AI systems. Every contact request flows through anewera's verified infrastructure, which checks the request, structures it, and delivers it to the business owner's inbox. This ensures privacy while enabling seamless agent-to-business communication.

Live MCP and webMCP Endpoints

Each profile includes a live Model Context Protocol (MCP) endpoint and a webMCP endpoint that AI agents can query in real time. These endpoints expose tools for searching companies, reading profiles, and preparing contact requests. The endpoints are publicly accessible and return structured JSON responses, as demonstrated by the live curl command examples on the platform. This makes anewera immediately compatible with Claude Code, Codex, OpenClaw, ChatGPT Agents, and every MCP client.

Curated Directory with Spam Protection

anewera maintains a deliberately curated directory to ensure AI agents can trust the information they find. Paid entries verify themselves through active payment subscriptions, as spam profiles do not pay. Free entries go through a personal verification call with the anewera team. The 30-per-day cap on free invitations ensures quality control without limiting paid entries. This dual verification system keeps the directory clean, reliable, and agent-ready.

Real-Time Agent Readiness Check

Businesses can check what ChatGPT, Claude, Gemini, Perplexity, and Copilot currently read about them in about 60 seconds. The platform provides a live profile check at anewera.ch/profil-check that returns agent readiness status, including whether public content is readable, services and region are structured, contact functions are approved, and the business is listed in the agent index. This instant feedback loop helps businesses understand their current visibility and take action immediately.

Local Business Discovery by AI Assistants

A fiduciary in Zurich wants to be recommended by ChatGPT when users ask about startup formation. With anewera, the fiduciary's services, region, and contact preferences are structured in machine-readable format. When a user asks "Best fiduciary for a startup in Zurich?" the AI assistant finds the fiduciary's profile, reads the structured context, and presents it as a recommendation. The user can then request a quote or meeting directly through the AI interface, with the request delivered to the fiduciary's inbox.

Expat Service Provider Visibility

An insurance advisor specializing in expat health insurance needs to be found by international clients using AI agents. anewera structures the advisor's expertise, languages, and service area. When a user asks "Who helps expats with Swiss health insurance?" the AI agent retrieves the advisor's profile, confirms the service matches, and provides contact options. The advisor receives structured requests without exposing their private email or phone number, maintaining privacy while expanding reach.

Real Estate Agent Lead Generation

A realtor in Küsnacht wants to capture off-market property inquiries from AI-powered assistants. anewera's profile includes permissioned actions for requesting property information or scheduling viewings. When a user asks "Which realtor knows the market in Küsnacht?" or "Off-market real estate in Zug who has access?" the AI agent finds the realtor's profile and facilitates contact. The realtor receives qualified, structured leads directly in their inbox without manual outreach.

Relocation Service Automation

A relocation company serving families moving to Basel wants to automate the initial inquiry process. anewera enables AI agents to understand the company's services, pricing structure, and availability. When a user asks "Relocation service for a family moving to Basel?" the AI agent presents the company's profile and allows the user to request a quote or callback. The request is structured with relevant details and delivered to the company, saving time on initial qualification and data collection.

How does anewera make my business visible to AI agents?

anewera generates a set of machine-readable files for your business: llms.txt, agent.json, agent.md, and a live MCP/webMCP endpoint. These files contain structured information about your services, location, contact preferences, and approved actions. AI systems like ChatGPT, Claude, Gemini, and Perplexity can read these files to understand what you offer and how to contact you. When a user asks an AI assistant for a recommendation, your business appears in the results if your profile matches the query. The entire process is automated and takes about 60 seconds from website check to live profile.

What happens when an AI agent contacts my business through anewera?

When an AI agent initiates a contact request such as requesting a quote, scheduling a meeting, or asking a question, the request flows through anewera's infrastructure. Your private contact details like email address and phone number remain hidden from the AI system. anewera checks the request, structures it with relevant information, and delivers it to your inbox via email. You receive a notification with the request details and can respond directly. This ensures privacy while enabling seamless communication between AI agents and your business.

Is anewera only for Swiss businesses?

anewera operates as a global directory with a specific German-language Swiss layer at anewera.ch. The platform is designed for any business that wants to be visible to AI agents, but it has a strong focus on Swiss businesses and the German-speaking market. The curated directory approach ensures quality and relevance, particularly for local service providers like fiduciaries, realtors, insurance advisors, and relocation services. Businesses outside Switzerland can also join through the paid self-signup path.

How does anewera prevent spam and ensure directory quality?

anewera uses a dual verification system. Paid entries at CHF/USD 29 per month verify themselves through active payment subscriptions, as spam profiles do not pay. Free entries go through a personal verification call with the anewera team, with a limit of 30 curated invitations per day. This cap ensures the team can genuinely verify each free entry. The 30-per-day limit never applies to paid entries, which can join immediately. This approach keeps the directory clean and trustworthy for AI agents.

Can I check what AI agents currently read about my business?

Yes, anewera provides a live profile check at anewera.ch/profil-check. In about 60 seconds, you can see your agent readiness status, including whether your public content is readable, services and region are structured, contact functions are approved, and your business is listed in the agent index. The check also shows which AI systems like ChatGPT, Claude, Gemini, Perplexity, and Copilot can read your profile. This instant feedback helps you understand your current visibility and take action to improve it.

anewera offers two entry paths. The paid self-signup is available at CHF/USD 29 per month with immediate activation after payment. This payment serves as verification, as spam profiles do not pay. The free curated invitation path is limited to 30 hand-picked companies per day, unlocked through a short verification call. This cap applies only to free profiles and never to paid entries. Businesses can join the waitlist for the free path or sign up directly for the paid plan at any time.